Have you considered using Facebook to reach your existing customers or those who visit your website?   Have you tried Facebook’s custom audience options?   Retargeting to the right audience is a must if you want to see more conversions…

You have a content strategy right? Or do you just create content, write blog posts and share articles whenever you feel inspired? If you’re doing the latter, you need a smarter and more efficient way of working.   A content strategy will…

Digital marketing is a vast and confusing field that encompasses a massive list of marketing opportunities, including social media, content marketing, advertising, search engine optimization, demand generation, retargeting, communities, viral video, mobile marketing, and online reputation management. In this introduction…

Are you looking for new ways to improve engagement with your audience?   Do you want to know the most effective, yet rarely used social tactics?   In this article I’ll share research findings that reveal three widely underused tactics you…

Would you like to improve your Facebook marketing?   Are you wondering what Facebook marketing tactics the pros are using?   We asked top social media pros to share their hottest Facebook marketing tactics.   In this article you’ll discover the…