If you’re planning on using your blog or a series of blogs to promote something, you’ll need to know how to spike your efforts with some solid search engine optimization ( seo) techniques. This is a portion of what I do for…

What can brand advocacy do for your business? They can create awareness of your brand, help increase your sales, and increase consumers’ trust in your brand. 50% of advocates recommend a brand because they had a good experience with a…

Some argue that search engine optimisation (SEO) is a flawed concept. At its best, it means no more than following best practice in creating clear, accessible websites with intelligible content and meaningful titles. At its worst, it means compromising on engaging content in…

It’s all very well being told you should segment your email list to get a better ROI from your eDMs (email marketing messages), however its not often explained how to do it!   Your business may not have the subscriber…

As an ecommerce store owner, maintaining a social media presence for your online business can be one of the most important ways to gain new customers.  These 10 surprising facts of 2013 may lead to you changing the way you…