Do you use Facebook advertising? Do you want to control the times when your ads run? Facebook recently introduced an ad scheduling feature to let users choose what times of each day their ads run. In this…
Are you wondering how often to post on your Facebook page? Do you know whether Facebook post frequency or content has a bigger impact on engagement? Here at Social Media Examiner, we did some testing, and dug into…
In my job, I’m exposed to the social media activities of tens of thousands of companies. From these examples, and my own marketing experience, I’ve learned some small business marketing ideas that can help you on your social media initiatives.…
The content marketing cycle At the end of the day the sales and engagement funnel is not a 20 step scientific formula. None of us follow a straight path to purchase – its a circuitous and winding journey that is more an…
Are you responding to customers on social media? Do you customize your interactions with them? Your brand and online reputation depend on how you provide social media customer service. In this article you will find four ways social media…
